Know exactly where you stand in your niche - and how to move up
Track the creators you compete with for the same audience and the same brand deals: their growth, engagement, formats and posting patterns, decoded into moves you can make this week.
Engagement Rate
Follower & Reach Trends
Tracked over the last 3, 30, or 90 days
Everything your analytics dashboard already shows you
One dashboard, both platforms — everything you need to know how you compare to similar creators.
Engagement rate benchmarking
See your engagement rate side by side with the average engagement rate of similar creators, with a clear percentage difference so you know if you're ahead or behind.
Average views comparison
Compare your average views per post against the competitor average, pulled from creators in a comparable category and audience size.
Follower & reach trends
Track how your follower count and reach move over time on Instagram and YouTube, viewable across the last 7, 30, or 90 days.
Audience demographics
Break down your audience by top gender, top age group, and top city, plus a full age-range distribution and location breakdown.
Top content performance
See your top-performing post and top-performing reel side by side, with the likes and comments each one generated.
Brand collaboration history
Keep a running view of the brand collaborations tied to your profile, right alongside your performance metrics.
How competitive analytics works
- 1
Connect Instagram or YouTube
Link your creator profile and pick which platform's analytics you want to view from your dashboard.
- 2
Open your analytics dashboard
See your audience insights, top-performing posts and reels, and follower trend charts pulled straight from your connected account.
- 3
Check the You vs Competitors view
Scroll to the competitor comparison card to see your engagement rate and average views measured against the average for similar creators.
Explore more features
See Exactly How You Compare
Connect Instagram or YouTube and see your engagement, views, and audience stack up against similar creators — free to start.